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KEEP CALM AND BECOME A MEMBER

Everything on KeepCalm.org is free to read, play, hear and print, and it stays that way. KEEP CALM INC is a United States 501(c)(3) nonprofit corporation, EIN 33-2117386, and what you pay funds that free half. A membership is a subscription with benefits: it also lets you create songs, games and Intentions of your own, and it carries a member discount in the shop.

Part of a membership is a gift and part of it buys what you receive, and your receipt states the deductible amount every time. Want to give instead? Money-back guarantee on every plan.

Our mission

Our mission is to put the practical tools of a good life within reach of everyone, free of charge and in their own language: the energy to go after what you want, the people to enjoy it with, and the confidence to get past whatever stands in the way. KEEP CALM INC is a United States 501(c)(3) nonprofit corporation, and publishing those tools is our charitable purpose.

We give away a library of 500 plain-language, evidence-informed articles on fitness and food, money and career, love and friendship, focus and mastery, and leading yourself and other people well, published in 36 languages across more than 19,000 pages. Alongside it: posters anyone can make and print, calming songs, small games, narrated Intentions that end in one small thing to do today, and directories of real support services listed by country. No ads, no paywall, and we never sell your data.

A gift pays for the free part. Translation into 36 languages so help is not English-only, new posters, songs, games and Intentions, and the servers that hand it all out.

More about who we are and how we measure this

Never seen one? Here they are

A real song, a real game and a real poster, right here on the page.

These are the same live cards used across KeepCalm.org. Press to hear the song; the game is playing now. Posters and play are always free. Membership lets you create your own.

A song, about three minutes. Create ten a month at Supporter.

A game, playing right now. Free for everybody, always.

A poster, always free to create.

Motivation, whenever you want it

Intentions: one small thing to do, and the words to go with it.

Short guided pieces, each with narrated audio and a transcript. Press one. Free to read and free to hear, like everything else.

Browse all intentions

On every plan, and on Free as well

  • The Free plan is $0. Create one song and one game each month, unlimited posters, a 5% shop discount and no card. It is not a trial.
  • Posters are never gated. Create any phrase in all 36 languages. Make and download as many as you like, whether you pay or not.
  • Music and games are free for everyone. Play all 104 games and hear every song, unlimited, with no signup or ads.
  • Everything is open to everybody. Play, listen and read freely. A membership lets you create new songs and games to share.
Every song is free A peaceful moment, whenever you need one. Listen to the whole music library free. Membership lets you create new songs of your own. View all plans Browse all music
The fourth thing that comes back

Your member discount is waiting in the shop.

Sign in and the shop applies your member price automatically. Supporter saves 10%, Champion 20%, and Benefactor 35%. , for 30 days, at the same percentage as the amount it matches.

The shop is how a poster gets off the screen and onto a wall or a shirt. Creating and downloading posters stays free and unlimited on every plan, exactly as it always has been. This is only about the printed thing that arrives in a box.

Military
First responder
Firefighter
Nurse
Police officer
Medical provider

For real-life heroes

40% OFF

A thank-you for the people who serve, teach and care for our communities.

  • Military
  • First responders
  • Nurses
  • Medical providers
  • Teachers
  • Students
ID.me

No subscription required. Verify your eligibility with ID.me during checkout.

Shop with 40% off
Every game is free A little calm, right where you are. Play all 104 games free. Membership lets you invent new ones, and every one stays free for everyone. View all plans Browse all games

Become a member

How would you like to pay?

Annual. Pay for ten months and get twelve; creation allowances still reset monthly.Monthly. Cancel anytime.

Everything is free to play, listen to and read. Membership lets you create new songs and games.

Only part of a membership is tax deductible. Part of it is a gift and part of it buys what you receive, and your receipt states the deductible amount every time.

Renews automatically each month or year until you cancel, and we email you before every renewal. To stop a renewal straight away, open any Givebutter receipt and choose Manage your gift. Your Account can also record a cancellation request, which our team then completes at Givebutter by hand, so that route is not instant.

Supporter

Create ten songs and ten games each month. Our straightforward plan for getting started.

$15
per year, billed yearlyper month, billed monthly
Two months free. You save $30 a year, and that works out to $12.50 a month.Switch to annual and two of the twelve months are free.

Yours each month

  • 10 songs a month, created by you
  • Create 10 games a month, built from your description
  • Create 10 Intentions a month, narrated and yours to keep
  • 10% off in the shop, once you are signed in
  • Create unlimited posters, print quality 2400 by 3200
  • Free, unlimited play on every game in the library
  • Your allowances reset on your billing date each month, annual included

Pays for your songs and games and carries at least 3 people who cannot pay.

Benefactor

Create up to two hundred songs and two hundred games each month. Our largest plan.

$250
per year, billed yearlyper month, billed monthly
Two months free. You save $500 a year, and that works out to $208.33 a month.Switch to annual and two of the twelve months are free.

Yours each month

  • 200 songs a month, created by you
  • Create 200 games a month, built from your description
  • Create 200 Intentions a month, narrated and yours to keep
  • 35% off in the shop, the deepest we go
  • Create unlimited posters, print quality 2400 by 3200
  • Free, unlimited play on every game in the library
  • Your allowances reset on your billing date each month, annual included

Carries at least 51 people on the free tier. A whole school.

Money-back guarantee

If KEEP CALM is not for you, we will refund your payment in full. The guarantee covers every monthly and annual plan. Request a refund by replying to a KEEP CALM email or using the contact page. How the guarantee works.

Compare in full

Everything, side by side.

Free, Supporter, Champion and Benefactor compared
Plan Free$0 Supporter$15 a month Champion$50 a month Benefactor$250 a month
What you can create each month
Songs you can create 1 song10 songs36 songs200 songs
Games you can create 1 game10 games36 games200 games
Intentions you can create UnlimitedUnlimitedUnlimitedUnlimited
Posters you can create UnlimitedUnlimitedUnlimitedUnlimited
Playing games, free for everyone UnlimitedUnlimitedUnlimitedUnlimited
Shop discount, signed in 5% off items10% off items20% off items35% off items
Less per song than Supporter n/aThe baseline11 cents25 cents, the best we do
Allowance resets on your billing date Yes Yes Yes Yes
The library
Articles 500500500500
Languages 36363636
Games in the library, free to play 104 104 104 104
Signup needed to play a game NoneNoneNoneNone
Ads or paywall NoneNoneNoneNone
Everything open, never behind a form Yes Yes Yes Yes
Poster print quality 2400 by 32002400 by 32002400 by 32002400 by 3200
Billing
Monthly $0$15 a month$50 a month$250 a month
Annual, Ten months paid for twelve Free$150 a year$500 a year$2,500 a year
What the annual saves you n/a$30 a year$100 a year$500 a year
Renews until you cancel Nothing to renew Yes Yes Yes
Cancel any time, keep what you made Yes Yes Yes Yes
Questions people actually ask

Before you decide.

Is this a donation, or am I buying something?

Both things are true at once, and we would rather say so plainly. Your money supports a free library, which is the reason we exist. In return you get to create something new every month, which makes it a membership with benefits rather than a gift with nothing attached. If you want to give with nothing attached, that is a , and it is genuinely welcome. A gift unlocks the perks of the highest size at or below your amount for 30 days, and then it expires. It does not renew, so there is nothing to cancel. Under $15 it is a straight gift with no perks attached, and above $250 there are no extra perks, because Benefactor is the top size.

What does my money actually pay for?

Songs and games cost real money to create, so your own use is paid for first. What is left keeps 500 articles in 36 languages online with no ads and no paywall, keeps posters free and unlimited for everyone, and keeps every game in the library free to play with no signup, for people who cannot pay a cent.

Do I have to pay to play the games?

No. Playing is free for everybody, always. All 104 of them, unlimited, with no signup, no ads and no plan. What a plan buys is creating a game: you describe the one you want in your own words, KEEP CALM builds it, it is translated into all 36 languages, and once a person has read it through it joins the public library for everybody else to play free. The number of games you can create each month is the same as your songs, and the two are counted separately.

How does annual billing work?

You pay for ten months and you get twelve, so Supporter is $150 a year instead of $180, Champion is $500 instead of $600, and Benefactor is $2,500 instead of $3,000. The number of songs you can create still resets on your billing date each month. It is never a yearly bucket handed over at once and never a use-it-or-lose-it pile.

Does it renew, and can I cancel?

Yes, it renews automatically, and yes, you can cancel any time. Monthly renews each month on your billing date. Annual renews each year on your billing date, at the price you see on this page. We email you before every renewal. Canceling takes two steps, and we would rather be plain about why. Givebutter takes the payments and gives us no way to switch a plan off automatically, so the fastest route is your own: open any Givebutter receipt and choose Manage your gift, which stops the renewal straight away. You can also press Cancel my membership in your Account. That records your request immediately, with no questions and no retention offers, and passes it to our team, who stop the plan at Givebutter by hand. Your Account reads Cancellation requested until Givebutter confirms it, so that route is not instant. Either way you keep the access you have already paid for, and the songs and posters you already made stay yours.

Are posters really free?

Really free, unlimited, on every plan including Free, signed in or not. Any phrase, all 36 languages, print quality 2400 by 3200. Posters are never gated and never will be. They are the part of KEEP CALM that belongs to everybody.

How does the member discount in the shop work?

Sign in, and the shop shows you your member price. The discount is attached to your account rather than to a browser, so it travels with you. It is 5% for having an account, 10% at Supporter, 15% at Advocate, 20% at Champion, 25% at Patron and 35% at Benefactor. A earns the same percentage as the size it matches and holds it for 30 days. It comes off the items you buy, not the shipping, and it does not stack with a sale price.

Will anything arrive by phone?

No. KeepCalm.org has no SMS at all, so nothing reaches you by phone number. Everything comes by email or shows up in your account.

What if I can only give a little, or nothing at all?

Then use the Free plan and use it without any awkwardness. It is $0, it asks for no card, and it lets you create one song and one game a month, create unlimited posters, and play every game in the library without limit. It exists because somebody else is paying, and that is exactly how it is supposed to work.

One more time, with feeling

KEEP CALM AND KEEP IT GOING.

Thank you for reading this far. A membership renews until you cancel, and every month you get a fresh stack of songs, games and Intentions to create. If a charitable gift with nothing attached is what you meant, that door is open too.

Every size renews until you cancel and you get an email before every renewal. The quickest way to stop a renewal is Manage your gift in any Givebutter receipt. A request recorded in Account is completed by our team at Givebutter by hand, so it is not instant.

Giving $250 a month or more? Major Giving is the stewardship path: our governance and financial evidence, how we calculate impact and what it cannot prove, and a person who will answer your questions before you decide.