Pidgin
Business
What fo Charge When You Wen Make Um Yourself
Price um from your own numbers, not from your nerves: materials, your hours at one rate you would take from one stranger, and this item's share of your fixed costs, then round up. If da number make you flinch, usually dat mean you close to right.
Da First Sentence Fo Send One Angry Customer
Answer inside one day, name what wen go wrong in dea own words before you explain anyting, den say what you going do and by when. Naming um accurate is what end da escalation, and one date you keep is what keep da customer.
Da First Ten People You Gotta Tell About Your New Thing
Write down ten people who already know what you can do, den message dem one at a time with one offer and da price in da first line. Ten short messages usually beat one big launch: somebody who trust you no gotta figure out first if you real.
What Zero Sales Actually Stay Telling You
Zero sales stay information, not one verdict. Almost always stay one of four things: too few people wen see um, da wrong people wen see um, dey no could tell what um was in five seconds, or da price neva match, and you test um in dat order.
How Fo Describe Your Own Work Without Cringing
Describe what you make da same way you would describe one friend work: what it is, who it help, what it cost. Da cringe come from claiming instead of telling, so say one true sentence, stop, and let dem ask da second question.
Your First Hire Is Four Hours One Week, And Somebody's First Break
Your first hire is four to eight paid hours one week of da task you do worst, given to somebody it's one first break for. Pay on da day you wen promise and say dea name to whoeva could hire dem next, cause one first break buy care dat money no can.
Da Side Project Dat Pay For Itself First
Before one side project replace your income, make covering its own monthly costs da first milestone: hosting, materials, fees. One project dat pay for itself stop competing with your rent, and dat buy you da years da bigger version need.
Da Quiet Launch: Shipping With No Countdown
One launch stay one day you tell people, not one performance you gotta win: pick one date, write one sentence, and tell three places where your people already stay. Quiet launches stay easy fo repeat, and da repeating is da part dat work.
Da Three Things You No Going Build This Year
Write down da three things you no going build this year, put one date on da list, and keep um where you can see um. One small business stall out from too many good ideas way more often than from too few, and one no dat get one name protect da thing you wen already promise somebody.
Write Your Stop Line Before You Going Need Um
Decide right now what going tell you fo close um: one number, one date, and one limit you no going pass. One stop line you wen write while everything stay calm mean you neva gotta make dat call inside one bad week, and usually dat's da ting dat let you keep going.